Business Unusual: Values, Uncertainty and the Psychology of Brand Resilience Philosophy ISBN: 9781984856593

Name: Business Unusual: Values, Uncertainty and the Psychology of Brand Resilience Philosophy ISBN: 9781984856593
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ISBN: 9781984856593

By Author(s):LUCY HAYWOOD

Today''s safe

Once he fought his brother

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Business Unusual: Values, Uncertainty and the Psychology of Brand Resilience Philosophy ISBN: 9781984856593Book Title: Business Unusual ISBN: 9781398602212 By Author(s): NATHANIEL NAHAI By Publisher: KOGAN PAGE Format: PB It all feels pretty overwhelming right now. People are feeling uncertain and disillusioned. How do business leaders create resilient organizations that can reassure people, deliver and truly connect with a values driven audience, often through digital first channels? Explore how your customers and your people demand more than business as

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